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BAB Jerez

Graphic production.
Craft, material and meaning.

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Interiors

Tobacco Warehouses

Another way to read an interior.
Graphic customisation of interior modules at the Tobacco Warehouses

Production: BAB Jerez

Scope: Graphic customisation of interior modules, signage and ceiling imagery

A building is also understood through the images that inhabit it. At the Tobacco Warehouses, graphic interventions accompany the different interior modules and connect them through a shared identity, readable from several points along the route.

The work brings together customised module graphics, signage and large-format imagery for the module ceilings. Graphics move from the vertical plane to the upward gaze: guiding visitors, distinguishing areas and allowing each surface to take part in how the building is experienced.

Large-format imagery on the ceiling of an interior module at the Tobacco Warehouses
Signage and graphic surfaces at the Tobacco Warehouses
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